Employee-Owned Spotlight: Global Prairie

Randy Mueller




Global Prairie

Based out of Kansas City, employee-owned Global Prairie was founded in 2008 as “a purpose-driven marketing firm that crafts business-building solutions to help their clients drive social impact and cultivate a healthier world.” Their business model is rooted in the belief that businesses should contribute good to the world and so far, they seem to be accomplishing that goal.

As a Certified B Corporation (B-Corp), Global Prairie is required to assess their business, as well as that of their clients, and the impact that it will have on employees, customers, suppliers, the community, and the environment.  

“We meet rigorous standards of social and environmental performance, accountability and transparency. And because our business model is designed for social good, it's not just the work we do - but how we work - that creates our impact,” Global Prairie says.

Global Prairie specializes in marketing, digital, advertising, medical communications, interactive marketing, public relations, branding, direct marketing, media relations, research, and communications for each of their many clients.

They work closely with organizations such as the Negro Leagues Centennial Logo, FEMA, the Auburn Rec and Wellness Center, the Foundation for the Carolinas, Women Leaders in College Sports, FarmNext, and more – each as dedicated to making a positive impact in the world as the next.

Every year, Global Prairie gives back at least 10 percent of their profits to their communities. Altogether they have donated over $10 million to organizations around the world that have goals and ideals that are in line with their own.

As an employee-owned company, Global Prairie believes that it’s important for their employees have a stake in their company’s efforts. Team members are given about three-weeks of paid time to volunteer for civic and nonprofit organizations that they are personally passionate about. Since 2008, their employees have served on the board of directors for over 275 nonprofits and made an impact on close to 600 philanthropic organizations.

Global Prairie was recognized for their efforts in 2019 by B-Corp as a Best For The World: Community honoree and Best For The World: Workers honoree.

According to B-Corp, Best For The World: Community honors those who “work every day to build a shared, sustainable prosperity for all. Their mission-driven cultures embrace social engagement, charitable giving, and strong, diverse communities,” and Best For The World: Workers honors those who “prioritize their workforce through employee-focused efforts, from inclusive hiring practices to employee ownership.”

During the time of crisis that was seen around the globe during the coronavirus pandemic, Global Prairie reached out their hand to the community to provide services such as crisis issue & response, leveraging purpose in challenging times, leadership coaching & counsel, as well as offered free recommendations for businesses who need help adjusting to a new kind of work and social environment.