Toolkits

Getting Started

  • New to Certified EO? This document explains the first steps to take after joining the program

  • Talking points for communicating membership with your employee-owners
  • Concise answers to common questions and sample communications

PR Boilerplate Updated pdf

  • Sample language for communicating your membership in Certified Employee-Owned

Messaging

  • Comprehensive list of ways to use employee ownership in marketing, recruitment, and communications
  • Compiled from extensive analysis and interviews with employee-owned companies

  • Themes and messages used to communicate employee ownership to customers, clients, and the public
  • Collected from more than 200 conversations with employee-owned companies, advocates, and service providers
  • 40+ examples that can be plugged directly into your messaging, tweaked to fit your brand, or used as a jumping-off point

  • Guide to messaging employee ownership in recruitment
  • Based on comprehensive conversations with EO companies and survey of company websites